Shape What’s to Come

Levi’s had started an online community in October 2010 called Shape What’s to Come, focusing on women who were turning their passions into a lifestyle — activating their creative impulses to make a difference in the world.  Later that year Levi’s was the sponsor of the first TEDWomen conference and they had a room set up where attendees could create a single-page journal entry and put it up on the wall. Everyone who did a page received a keepsake — a Shape What’s to Come journal.

The covers are made from 100% Levi’s denim, letterpress printed and hand sewn using waxed linen thread.  Inside pages are mostly blank with an occasional inspiring quote.